COPYWRITING & SOCIAL MEDIA
A ‘nothing’ campaign that netted a packaging brand’s #1 day of sales ever for Signet packaging.
Signet On Air A record-breaking comedy series about literally nothing. Packaging company Signet gifts air guitars to Australian rock legends with incredible results.
Global winner of Young Shits 2019 (with help from Sesame Street).
YOUNG SHITS: Global winner of the 2019 competition: Spec concept that proposed Sesame Street teaching Americans the most important new number in their life.
National finalist for reality show incubator via AACTA’s Reg Grundy Program
Social media strategy & artist content rollout for BWS Cool Room’s second season.
Copy & creative direction for Wild Turkey’s House of Music 101 hero video.
Scripting, production & editing of a world-first* Spotify & FBi Radio comedy series.
A podcast series hosted by me; featuring guests from comedy, advertising, music, marketing, design, radio and I could list more (but there’s only two I didn’t mention).